Focala pricing: start free with 2,500 credits, then Starter $99, Growth $299, Pro $599 or custom Agency plans for AI search monitoring and content.
Focala pricing is credit based. Every plan includes a monthly credit allowance that covers prompt monitoring across ChatGPT, Perplexity, Claude, Gemini and Google AI Overview, competitive benchmarking, and AEO and GEO content generation. Credits renew monthly and can be topped up at any time.
Starter is $99 per month (about 10,000 credits, roughly 90 prompts) for solo marketers and small teams. Growth is $299 per month (35,000 credits, roughly 315 prompts) for growing marketing teams. Pro is $599 per month (75,000 credits, roughly 675 prompts) for high volume teams. Agency is custom, pay as you go from $99, with credits pooled across unlimited client brands.
All plans include unlimited seats, daily checks with engines rotating through the week, coverage of every major AI search engine, and content generation. Annual billing gives two months free, about 16.7 percent off, on Starter, Growth and Pro. Plans can be changed or cancelled at any time.
Run a free AI visibility audit to see your current score, explore done-for-you services, read the Focala blog on AEO, GEO and SEO, or book a 30-minute demo with the team.